Andreas Neus leads the Service Innovation research at the Karlsruhe Service Research Institute (KSRI), co-founded by the Karlsruhe Institute of Technology (KIT) and IBM Germany. Previously, he was a Senior Managing Consultant with the Strategy & Change practice of IBM Global Business Services and has served as the Media & Entertainment EMEA lead for the IBM Institute for Business Value. He focuses on enablers and strategic implications of disruptive innovation and has advised international media clients on these topics.